Soft fruit

Within its soft fruit division, Limgroup operates various breeding programmes for strawberries. Our objectives are ambitious and quality is leading. The support is also contributed by our own laboratories and cultivation facilities. When developing a new variety, the agronomic criteria are important, but equally the criteria of growers and marketing organisations.

Our varieties are bred and screened on our own sites; in the Netherlands for June-bearing and ever-bearing varieties and in Spain for the Mediterranean breeding programme. Multi-year testing of varieties is performed internally and externally. A selection of the varieties are cultivated in practical situations by growers located throughout Europe. The strawberry plants are grown in various cultivation systems and for several, consecutive years. The information from these trials and information from the research stations is crucial. The findings and data must correspond if a selection is ultimately destined for introduction as a variety.

Limgroup is going to launch a June-bearing variety; Limalexia. A large-scale demo is planned for 2018 to introduce various growers to this variety. The variety will be available commercially in early 2019.